Privacy Policy - Thai Traditional Wear

Effective Date: 03/03/25
Last Updated: 11/10/25

Introduction

At Thai Traditional Wear, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, how we protect it, and your rights regarding your data.

We operate our online store at thaitraditionalwear.com and ship authentic Thai traditional clothing worldwide from our warehouse in Northern Thailand.

By using our website and services, you agree to the collection and use of information as described in this policy.

Information We Collect

Information You Provide Directly

When you use our website, create an account, or place an order, you may provide us with:

Account Information:

Name
Email address
Password (encrypted and stored securely)
Shipping address(es)
Billing address

Order Information:

Items purchased
Order date and amount
Shipping preferences
Payment information (processed securely by our payment processors – we don’t store complete credit card details)

Communication Information:

Any information you provide when contacting us via email at support@thaitraditionalwear.com
Customer service correspondence
Product reviews or feedback

Marketing Preferences:

Email newsletter subscription status
Communication preferences

Information Collected Automatically

When you visit our website, we automatically collect certain information about your device and browsing activity:

Technical Information:

IP address
Browser type and version
Device type (desktop, mobile, tablet)
Operating system
Referring website
Pages viewed and time spent on pages
Links clicked
Date and time of visit

Cookies and Tracking Technologies:

We use cookies (small text files stored on your device) and similar technologies to:

Keep you logged into your account
Remember items in your shopping cart
Understand how you use our website
Improve website functionality and user experience
Deliver relevant advertising (through third-party services)

You can control cookies through your browser settings, but disabling certain cookies may affect website functionality.

How We Use Your Information

We use the information we collect for the following purposes:

Order Processing & Fulfillment

Process and fulfill your orders
Communicate with you about your order status
Arrange shipping and delivery
Handle returns and exchanges
Process payments and prevent fraud

Customer Service

Respond to your questions and requests
Provide customer support
Resolve disputes or troubleshoot problems
Send important service-related notices

Account Management

Create and maintain your customer account
Store your order history and saved addresses
Manage your preferences and settings

Send promotional emails about new products, sales, or events
Share content we think you might find interesting
Conduct surveys or request feedback

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in any email or contacting us at support@thaitraditionalwear.com.

Website Improvement & Analytics

Analyze how visitors use our website
Identify popular products and content
Improve website design and functionality
Troubleshoot technical issues
Understand customer preferences and shopping behavior

Legal & Security

Comply with legal obligations
Enforce our terms and conditions
Protect against fraud, abuse, and security threats
Resolve legal disputes

How We Share Your Information

We don’t sell your personal information to third parties. However, we share your information with trusted service providers and partners who help us operate our business:

Payment Processors

Mollie and PayPal process your payment information securely
They handle credit card details according to PCI-DSS standards
We never store your complete credit card information on our servers

Shipping Partners

Thailand Post and other shipping carriers receive your name and shipping address to deliver your orders
They may provide tracking information that we share with you

Email Service Providers

We use email service providers to send order confirmations, shipping notifications, and marketing emails (if you’ve subscribed)
These providers have access to your email address and name

Analytics Services

Google Analytics helps us understand website traffic and user behavior
Analytics services receive anonymized or aggregated data about website visitors

Advertising Partners

Facebook/Instagram and other social media platforms may receive information about your visit to deliver relevant advertising
These platforms use cookies and pixels to track your activity across websites

Legal Requirements

We may disclose your information if required by law, legal process, or government request, or if necessary to:

Protect our rights or property
Prevent fraud or security threats
Protect the safety of our customers or the public

Business Transfers

If Thai Traditional Wear is involved in a merger, acquisition, or sale of assets, your information may be transferred to the new owners. We’ll notify you before your information is transferred and becomes subject to a different privacy policy.

Data Security

We take reasonable measures to protect your personal information from unauthorized access, loss, misuse, or alteration. Our security measures include:

Secure encrypted connections (SSL/HTTPS) for all transactions
Secure payment processing through PCI-DSS compliant providers
Password protection for customer accounts (passwords are encrypted)
Regular security monitoring and updates
Limited access to personal information (only employees who need it to perform their jobs)

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Typical retention periods:

Order information: 7 years (for tax and legal compliance)
Account information: As long as your account remains active, or as needed to provide services
Marketing data: Until you unsubscribe or request deletion
Website analytics: Typically 26 months (Google Analytics standard)

If you close your account or request deletion of your data, we’ll delete or anonymize your information within a reasonable timeframe, except where we’re required to retain it for legal, tax, or regulatory purposes.

Your Rights & Choices

Depending on your location, you may have certain rights regarding your personal information:

Access & Portability

You have the right to request access to the personal information we hold about you and receive a copy in a portable format.

Correction

You can update or correct your account information at any time by logging into your account or contacting us at support@thaitraditionalwear.com.

Deletion

You can request that we delete your personal information, subject to certain exceptions (like legal retention requirements for order records).

Marketing Opt-Out

You can unsubscribe from marketing emails at any time by:

Clicking the “unsubscribe” link in any marketing email
Updating your preferences in your account settings
Emailing us at support@thaitraditionalwear.com

Even if you opt out of marketing emails, we’ll still send you essential transactional emails about your orders.

Cookies

You can control or disable cookies through your browser settings. Note that disabling cookies may affect website functionality, like keeping items in your cart or staying logged in.

Do Not Track

Some browsers have “Do Not Track” features. Currently, there’s no industry standard for how to respond to these signals, so our website doesn’t respond to Do Not Track requests.

International Data Transfers

Thai Traditional Wear operates from Northern Thailand and ships worldwide. If you’re located outside Thailand, please be aware that your information will be transferred to, stored, and processed in Thailand.

By using our website and services, you consent to the transfer of your information to Thailand and other countries where our service providers operate, which may have different data protection laws than your country.

We take steps to ensure your information receives adequate protection wherever it’s processed.

Privacy Rights for Specific Regions

If you’re located in the European Union, you have additional rights under the General Data Protection Regulation (GDPR):

Right to access your personal data
Right to rectification of inaccurate data
Right to erasure (“right to be forgotten”)
Right to restrict processing
Right to data portability
Right to object to processing
Right to withdraw consent at any time
Right to lodge a complaint with a supervisory authority

Legal basis for processing: We process your personal data based on:

Contractual necessity: To fulfill orders and provide services
Legitimate interests: To improve our business and prevent fraud
Consent: For marketing communications (you can withdraw consent anytime)
Legal obligations: To comply with tax and legal requirements

California (CCPA/CPRA)

If you’re a California resident, you have rights under the California Consumer Privacy Act:

Right to know what personal information we collect and how we use it
Right to request deletion of your personal information
Right to opt-out of the “sale” of personal information (we don’t sell personal information)
Right to non-discrimination for exercising your privacy rights

To exercise your rights: Email us at support@thaitraditionalwear.com with “Privacy Request” in the subject line. We’ll verify your identity and respond within the legally required timeframe.

Children’s Privacy

Our website and services are not intended for children under 16 years of age. We don’t knowingly collect personal information from children under 16.

If you’re a parent or guardian and believe we’ve collected information from a child under 16, please contact us at support@thaitraditionalwear.com and we’ll delete it promptly.

Third-Party Websites

Our website may contain links to third-party websites, social media platforms, or other services (like our blog articles linking to external resources). This Privacy Policy doesn’t apply to those third-party sites.

We’re not responsible for the privacy practices of third-party websites. We encourage you to review their privacy policies before providing any personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other reasons.

When we make changes, we’ll update the “Last Updated” date at the top of this policy. If we make significant changes, we may notify you by email or by posting a prominent notice on our website.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: support@thaitraditionalwear.com

Subject Line: Privacy Inquiry

We typically respond to privacy inquiries within 24-48 hours.

Summary of Key Points

What information do we collect?
We collect information you provide (name, email, address, payment info) and information collected automatically (browsing activity, cookies, device data).

How do we use it?
To process orders, provide customer service, improve our website, send marketing communications (with consent), and comply with legal obligations.

Who do we share it with?
Trusted service providers who help us operate (payment processors, shipping partners, email services, analytics, advertising platforms). We don’t sell your personal information.

How long do we keep it?
Order information for 7 years (legal requirement), account information as long as your account is active, marketing data until you unsubscribe.

What are your rights?
You can access, correct, or delete your information, opt-out of marketing, and control cookies. EU and California residents have additional rights.

How do we protect it?
Secure encrypted connections, PCI-compliant payment processing, password protection, and limited employee access.

Thank you for trusting Thai Traditional Wear with your personal information. We’re committed to protecting your privacy while providing you with authentic Thai traditional clothing and excellent customer service.